Eleni Skarveli

Eleni Skarveli began her career in the tourism industry just prior to the 2004 Olympic Games in Athens. She gained valuable experience working in the Advertising Directorate at the Greek National Tourism Organisation's headquarters. Afterward, she assumed the role of overseeing the Brussels office, which later transformed into BENELUX, based in Amsterdam, where she successfully served for nine years. In September 2021, Eleni was appointed to the London Office, where she assumed responsibility for the British and Irish market. 

Leveraging her background in European institutions, specifically her experience in the European Parliament, along with her strategic marketing expertise, Eleni launched the SustainableGreece.co.uk platform. This initiative aims to inspire Greek stakeholders to showcase sustainable initiatives within Greece while simultaneously raising awareness about responsible travel. By combining her knowledge of European institutions with her marketing acumen, Eleni strives to promote sustainable practices and encourage responsible tourism within Greece. In 2022, she founded the "Sustainable Travel AGORA" in an effort to unite diverse industry experts to drive collaboration and sustainable practices, emphasising that sustainability requires a collective, inclusive approach.