KEN HUGHES

Leading Consumer Behaviouralist and The King of Customer Experience

Ken Hughes, famously known as "The King of Customer Experience," stands as one of the world’s foremost authorities on modern consumer behaviour. With over 20 years of experience as the CEO of a consumer insight agency, Ken blends his deep expertise in consumer psychology, digital anthropology, and retail futurology to help global brands navigate the complexities of the new consumer landscape.

Ken's work focuses on key areas such as Customer & Employee Experience, Omnichannel Strategy, Artificial Intelligence, and the ever-evolving Millennial and Gen Z shopper. He is internationally recognised for his ability to predict consumer trends and deliver actionable insights that drive strategic innovation.

An accomplished author, TED speaker, and part-time university lecturer, Ken’s presentations are celebrated for their energy, entertainment, and thought-provoking content, all delivered with his signature Irish wit. His engaging style, honed through his background in acting, makes him one of the most sought-after speakers on the international conference circuit, both in-person and virtually.

Each year, Ken inspires and challenges tens of thousands of delegates across the globe, consistently earning accolades as a top keynote speaker. His sessions not only inform but also motivate audiences to embrace change, drive innovation, and enhance personal and professional growth.