Trudie Clements is a subject matter expert with over 20 years of expertise in managing environmental, social, and governance issues within the travel industry. During her 12-year tenure at British Airways, she played a pivotal role in shaping the airline’s environmental strategy by spearheading initiatives to integrate sustainability into its operations, developing their responsible flying program.
Her impact extended beyond BA when she was seconded to the Foreign and Commonwealth Office, where she established the UK Sustainable Tourism Initiative, uniting stakeholders from the travel industry, government, and NGO community to address sustainable tourism. This initiative later evolved into The Travel Foundation, a leading charity and specialist advisory body.
After her time at BA, Trudie transitioned to ABTA, initially as a sustainability consultant, and later took on the challenge of transforming ABTA's charity into what it is today, ABTA Lifeline. She currently balances her charity work with an advisory role to ABTA on sustainable aviation and accessibility issues.
In recognition of her significant and lasting contributions to the travel sector, Trudie was presented with the TTG Travel Legend Award in 2022.
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