Wybcke Meier (age 49) was appointed CEO of TUI Cruises in 2014. The qualified travel agent started her career at Fischer Reisen, where she held various positions with managerial responsibility for marketing and sales. After Fischer Reisen was sold to Condor Flugdienst GmbH, she was at the helm of the integration process of the tour operator into the newly established C&N Touristic AG.
In 2000, Wybcke Meier became head of sales at Via 1 - Scheiner Reisen online travel shopping channel in Hamburg, a position she held for two years. Following this, she headed sales and marketing for eight years as an authorized signatory and member of the Management Board at tour operator Oger Tours. Most recently, Wybcke Meier was Managing Director at Windrose Finest Travel and OFT.